Opening up possibilities
For a more sustainable future
We are committed
Stop obsolescence
Robust and high quality
Our products are designed to last. From the preliminary design stage onwards, our Research and Development teams outline strict specifications both in terms of the functionalities and quality of the components, as well as the selection of suppliers. Materials are chosen for their resistance and technical capacities.
Thoroughly tested
At each stage of development, our products undergo extensive testing. Advanced test systems allow us to simulate 8 to 10 years of use, to ensure the robustness of our products over the years. In addition, our appliances are individually tested at the end of our production lines, which guarantees their quality for our users.
Certified repairs for 10 years
Our appliances are designed to be repairable for as long as possible. We have our own European repair centre and train dedicated teams in other countries where our products are distributed. All spare parts are available for at least 10 years after a product has been discontinued. This guarantees a fast an efficient repair service, with individual customer care.
We offer a choice
A natural alternative
Sustainability and responsibility go hand in hand. Through our daily choices, we have the opportunity to opt for products that are kind to the planet. Every action counts to reduce the use of precious resources, such as water and energy or the use of harmful and corrosive chemicals. Laurastar steam is a true natural alternative for hygienic and fabric care.
Reduce your ecological footprint
When it comes to consumption, hygiene, fabrics and the home, we can reduce our impact on the environment by choosing Laurastar DMS: changing our consumption and habits, limiting machine washing or dry cleaning, finding alternatives to chemical products, reducing waste, and doing better with less. This is how we can take care of the planet.
Reduce, reuse, recycle
It is our responsibility to offer our customers a more responsible consumption choice. It means offering repairable products rather than disposable ones. It means encouraging the circular use of clothes and objects. Hygienic Dry Microfine Steam disinfects, refreshes and plumps up even the most delicate materials, so you can reduce, reuse and recycle with confidence. It's your turn to act with this natural solution for your mattresses, sofas and even second-hand clothes.
Wear your clothes longer
There’s no need to wash an item of clothing that is not stained. The fibres will be protected from corrosive chemical and mechanical action. And so will your wallet and the environment. The unique properties of Laurastar hygienic DMS extend the life of fabrics while eliminating bacteria, fungi and viruses and reducing bad odours. Perfect for refreshing instead of washing while restoring the appearance of your clothes.
Respecting materials
Chemical products play a major role in daily hygiene. They are often harmful to health, corrosive and polluting, from the indoor air we breathe to the open waters in which they are found. Using DMS hygienic steam, which does not damage materials, is a reliable, environmentally-friendly alternative that guarantees a longer life for your clothes, sofas, worktops, carpets, etc.
We respect
More sustainable fashion
Slow fashion
Resist fast fashion, choose quality, take care of your clothes with hygienic steam to disinfect and rejuvenate them to keep them for longer, that's slow fashion.
Second-hand
Buying or selling second-hand allows us to give value back to things. Laurastar supports this change in our consumption patterns with its hygienic DMS that disinfects and restores life to materials.
Haute couture
Laurastar is committed to haute couture in favour of high-quality, sustainable and innovative fashion; partnerships to enhance the creations of the leading Swiss designer in upcycling, Kevin Germanier.
Talents of tomorrow
Supporting the talents of tomorrow means looking to the future and carrying values beyond our time. Laurastar supports young designers and talents from the Geneva School of Art and Design who are also looking for excellence, innovation and respect for the environment.
We control
Measurable and verifiable
The quality and reliability of Laurastar products is well known, but we take it even further: beyond satisfying our customers, we are committed to earning their trust. In the interests of ethics and transparency, we have set up a scientific committee which, in addition to conducting research to best meet our customers' needs, supervises and validates all the information we make available. We also collaborate with independent ISO 17025-certified laboratories and institutes, which measure and test each of our products according to standard protocols. In this way, we help consumers make informed choices by providing them with understandable, easily accessible and verifiable information.
We include
Equality and diversity
